![In search of Sub Pop's soul: celebrating 30 years of the label that gave us Nirvana, the Seattle Sound and 'cob nobblers' In search of Sub Pop's soul: celebrating 30 years of the label that gave us Nirvana, the Seattle Sound and 'cob nobblers'](https://www.nme.com/wp-content/uploads/2018/08/nirvana-sup-pop-2.jpg)
In search of Sub Pop's soul: celebrating 30 years of the label that gave us Nirvana, the Seattle Sound and 'cob nobblers'
![Sub Pop's Bruce Pavitt Writes Book, Offers Advice To Bands: "Keep It Fun, You Know?" | Music News & Interviews | St. Louis | St. Louis News and Events | Riverfront Times Sub Pop's Bruce Pavitt Writes Book, Offers Advice To Bands: "Keep It Fun, You Know?" | Music News & Interviews | St. Louis | St. Louis News and Events | Riverfront Times](https://media2.riverfronttimes.com/riverfronttimes/imager/u/original/2663039/stl_mus_20150121_brucepavitt_wiki_selfie.jpg)
Sub Pop's Bruce Pavitt Writes Book, Offers Advice To Bands: "Keep It Fun, You Know?" | Music News & Interviews | St. Louis | St. Louis News and Events | Riverfront Times
![Subterranean homesick muse: Sub Pop's Bruce Pavitt revisits 80s' greatest bands | Music | The Guardian Subterranean homesick muse: Sub Pop's Bruce Pavitt revisits 80s' greatest bands | Music | The Guardian](https://i.guim.co.uk/img/static/sys-images/Guardian/Pix/pictures/2015/1/22/1421938311265/05645586-9852-4187-bec5-57169556226a-1020x612.jpeg?width=1200&height=630&quality=85&auto=format&fit=crop&overlay-align=bottom%2Cleft&overlay-width=100p&overlay-base64=L2ltZy9zdGF0aWMvb3ZlcmxheXMvdGctZGVmYXVsdC5wbmc&enable=upscale&s=792fb7b75a22051e065bcba7174d0225)
Subterranean homesick muse: Sub Pop's Bruce Pavitt revisits 80s' greatest bands | Music | The Guardian
![mudhoney on Twitter: "Jonathan Poneman & Bruce Pavitt, two beautiful visionary men. Photo by Charles Peterson cc @subpop http://t.co/qfESbPmJgj" / Twitter mudhoney on Twitter: "Jonathan Poneman & Bruce Pavitt, two beautiful visionary men. Photo by Charles Peterson cc @subpop http://t.co/qfESbPmJgj" / Twitter](https://pbs.twimg.com/media/BPJ6_SXCYAAKwiq.jpg)
mudhoney on Twitter: "Jonathan Poneman & Bruce Pavitt, two beautiful visionary men. Photo by Charles Peterson cc @subpop http://t.co/qfESbPmJgj" / Twitter
![Sub Pop Records: Bruce Pavitt and Jonathan Poneman - How I Built This with Guy Raz (podcast) | Listen Notes Sub Pop Records: Bruce Pavitt and Jonathan Poneman - How I Built This with Guy Raz (podcast) | Listen Notes](https://cdn-images-1.listennotes.com/podcasts/how-i-built-this/sub-pop-records-bruce-pavitt-VtbLeMyc7kQ-7D_Jb6gUsAn.1400x1400.jpg)
Sub Pop Records: Bruce Pavitt and Jonathan Poneman - How I Built This with Guy Raz (podcast) | Listen Notes
![Sub Pop USA: The Subterraneanan Pop Music Anthology, 1980–1988: Pavitt, Bruce, Johnson, Calvin, Powers, Ann, Reid, Larry, Cosloy, Gerard, Cross, Charles R.: 9781935950110: Books Sub Pop USA: The Subterraneanan Pop Music Anthology, 1980–1988: Pavitt, Bruce, Johnson, Calvin, Powers, Ann, Reid, Larry, Cosloy, Gerard, Cross, Charles R.: 9781935950110: Books](https://images-na.ssl-images-amazon.com/images/I/61sOjNGIQ9L.jpg)
Sub Pop USA: The Subterraneanan Pop Music Anthology, 1980–1988: Pavitt, Bruce, Johnson, Calvin, Powers, Ann, Reid, Larry, Cosloy, Gerard, Cross, Charles R.: 9781935950110: Books
![Bruce Pavitt, is a cultural icon and founder of Seattle's Sub Pop, the record label that first discovered Nirvana, Soundgarden and Mudhoney Bruce Pavitt, is a cultural icon and founder of Seattle's Sub Pop, the record label that first discovered Nirvana, Soundgarden and Mudhoney](http://brucepavitt.com/wp-content/uploads/2015/06/bruce1.jpg)
Bruce Pavitt, is a cultural icon and founder of Seattle's Sub Pop, the record label that first discovered Nirvana, Soundgarden and Mudhoney
![Books Experiencing Nirvana Sub Pop USA DJ Media Contact Biography 1986: Hosting the Sub Pop USA radio show on KCMU (now KEXP) in Seattle. 1988: With new business partner Jon Poneman at Sub Pop world headquarters, First and Virginia, Seattle ... Books Experiencing Nirvana Sub Pop USA DJ Media Contact Biography 1986: Hosting the Sub Pop USA radio show on KCMU (now KEXP) in Seattle. 1988: With new business partner Jon Poneman at Sub Pop world headquarters, First and Virginia, Seattle ...](http://brucepavitt.com/wp-content/uploads/2015/06/Slider-8.jpg)
Books Experiencing Nirvana Sub Pop USA DJ Media Contact Biography 1986: Hosting the Sub Pop USA radio show on KCMU (now KEXP) in Seattle. 1988: With new business partner Jon Poneman at Sub Pop world headquarters, First and Virginia, Seattle ...
![Books Experiencing Nirvana Sub Pop USA DJ Media Contact Biography 1986: Hosting the Sub Pop USA radio show on KCMU (now KEXP) in Seattle. 1988: With new business partner Jon Poneman at Sub Pop world headquarters, First and Virginia, Seattle ... Books Experiencing Nirvana Sub Pop USA DJ Media Contact Biography 1986: Hosting the Sub Pop USA radio show on KCMU (now KEXP) in Seattle. 1988: With new business partner Jon Poneman at Sub Pop world headquarters, First and Virginia, Seattle ...](http://brucepavitt.com/wp-content/uploads/2015/06/Slider-2.jpg)
Books Experiencing Nirvana Sub Pop USA DJ Media Contact Biography 1986: Hosting the Sub Pop USA radio show on KCMU (now KEXP) in Seattle. 1988: With new business partner Jon Poneman at Sub Pop world headquarters, First and Virginia, Seattle ...
![Unleash Your Inner Diplo: Sub Pop Co-Founder Bruce Pavitt's New App 8Stem Enables Armchair Producers | Billboard – Billboard Unleash Your Inner Diplo: Sub Pop Co-Founder Bruce Pavitt's New App 8Stem Enables Armchair Producers | Billboard – Billboard](https://www.billboard.com/wp-content/uploads/media/Bruce-Pavitt-of-Sub-Pop-2016-billboard-1548.jpg)
Unleash Your Inner Diplo: Sub Pop Co-Founder Bruce Pavitt's New App 8Stem Enables Armchair Producers | Billboard – Billboard
![Smells like startup spirit: Sub Pop founder Bruce Pavitt spins up new digital music venture – GeekWire Smells like startup spirit: Sub Pop founder Bruce Pavitt spins up new digital music venture – GeekWire](https://cdn.geekwire.com/wp-content/uploads/2015/09/Wedding-dj-orcas-island4-950x630.jpg)
Smells like startup spirit: Sub Pop founder Bruce Pavitt spins up new digital music venture – GeekWire
![30 Years Being Losers: Sub Pop's Bruce Pavitt, Jonathan Poneman, and Megan Jasper Look Back on the Label's History 30 Years Being Losers: Sub Pop's Bruce Pavitt, Jonathan Poneman, and Megan Jasper Look Back on the Label's History](https://www.kexp.org/media/filer_public_thumbnails/filer_public/86/df/86df58f3-2d33-493c-9745-83ef31f75fa4/sub_pop_founders_header.jpg__800x500_q85_crop_subject_location-500%2C333_subsampling-2_upscale.jpg)